We kicked off 2017 with INTENTION to declare our own desire to tell stories and create conversations that fit into a context of purpose. This month is dedicated to WHAT MATTERS MOST TO YOU? The stories to come cover the range of national, local, familial and personal answers to this important question.

At Mamalode we believe in diversity of experiences, and we believe in the universalities too. We understand the ebb and flow of contradicting desires (family, work, self) but we firmly believe that there is such a thing as truth.

What is YOUR truth?

At our deepest core is a light. A light that sets our compasses. A light that is both a beacon with which to be found and a searchlight with which to seek.

What is your light?

My stepfather always asks (me, my husband, my friends, his friends) “Who are you and what do you want?” and that question is really the bedrock of life, of how we choose to spend our time/money/energy. Who are you? What do you want?

If you can see it, show it. If you know it, share it. If you are seeking, bring us along.

What matters most to you?

Why? Because you matter to us.

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About the Author

Elke

Elke Govertsen is a entrepreneur and founder of Mamalode. She has been featured in Real Simple, Forbes, Where Women Create, Ad Tech, and listed as one of Origin Magazine's "Top 100 Creatives." She has been a speaker at The Girls Lounge, Adweek, C2Montreal, HATCH, TEDx and (her favorite) in classrooms. She speaks on a variety of topics from entrepreneurship to overcoming obstacles. She loves consulting in the areas of community design, storytelling and brand building. Her special skills include extreme bootstrapping, overcoming obstacles and creating opportunities. Of the many things she has learned by doing Mamalode, her ability to work with absolute chaos/kids/mess just might be the best. She is learning that slowing down creates more impact.